• Theleading brand in retail in Colombia.
• Puntos Éxito is the customer loyalty program.
• Delivery Service and e-commerce  through www.exito.com

Grupo Exito develops a format for each type of client and need

Hipermercado

Eeverything you need under one roof

• Large commercial stores.
• A complete portfolio: consumer products (groceries and home cleaning products), fresh products (including fruits, vegetables, bread, prepared food, meat), apparel (clothes, footwear), home products (such us home appliances and furniture) and digital and electronic items, among others.

Éxito Vecino

Complete market and a little more

• Mix of food and non food products.
• Selection of the assortment according to their customers.

Éxito Supermercado

Supermarkets where you find everything you need

• Fresh and Consumer products.

Éxito Express

Proximity and convenience

• "Minimarket", with a basic offering of fresh and consumer products. Some stores sell  entertainment and textile items.
• Ideal for buying what you run out of and cravings.

Éxito Tecno

Everything in technology and entertainment

• For technology lovers.

www.exito.com

• All Éxito quality and service in just one click.
• In 2011 online sales through www.exito.com increased 174%.

• Top of mind supermarket brand in Colombia, boasting 100 years in the market.
• High quality assortment in fresh products, attractive store environment and personalized service.
• Super Cliente Carulla is the customer loyalty program.
• Delivery Service and e-commerce  through www.carulla.com.

It operates under two formats:

Carulla and Pomona Supermarkets

Surprise customers with high quality and service

• Surprise customers with high quality and service
• Gourmet and healthy products.

Carulla Express 

Premium products and convenience format

• "Minimarket" where you can buy even more than what you run out of. It is aimed at high income level.
• Top-quality bakery and pastry products.
• Offers “to go”, such as prepared food, sandwiches, fruit salads, among others.

Discount format for low-income levels

• Promotional activities  such as "Martes de la moneda" (“Coins on Tuesdays ”), "Día Max" and "Jueves de Mil" (“Thousand-Peso Buys on Thursday”), among others.

• Specialty retailer format focused on home products.
• It offers a complete assortment of home decor products, kitchen, bathroom,  bedroom items and everything else for  home.